Terra is a fictional brand of organic cosmetics.
The Terra logo combines a symbol and typography that reflect the brand's values. The pictogram evokes both the sun and the earth, in connection with the natural clay used in the products. It suggests nature, warmth and the artisanal origins of the skincare products.
The soft, organic typography reinforces this impression of naturalness and simplicity. The overall effect creates a visual identity that is understated, human and authentic, in line with the brand's eco-responsible commitments.